In a study led by Dan Ariely, workers got one of those three messages at the start of their workweek, though about a quarter of them got no message and no promise of a bonus, thus serving as Ariely’s control group.
After the first day, pizza proved to be the top motivator, increasing productivity by 6.7 percent over the control group, thereby just barely edging out the promise of a compliment (in the form of a text message from the boss that said “Well done!”). Those in the compliment condition increased their productivity by 6.6 percent as compared to the control group. But the worst motivator, much to the company’s surprise, was the cash bonus, which increased productivity by just 4.9 percent as compared to the control group.
....We have more to come. Check back often!
- Keep it insanely simple
- Designing from the user experience
- Make only essential products or categories
Apple has always focused on both hardware and the consumer (rather than enterprise) side of tech than Microsoft, Apple’s product lines are thus much easier to understand. In fact, Jobs idealogy was always closer to Sony’s rather than an engineering company like HP.
Steve's philosophy is both simple and focused on simplicity: ‘Get rid of the crappy stuff’.